prachinanavati.com

ABOUT ME

  • Having Focused 5+ years of strong development experience in Web Development and integration, Business Analysis and Digital Marketing
  • Proficient in developing front-end systems with JavaScript, Bootstrap, HTML5, CSS3, CMS (WordPress, StoryBlok), and JavaScript frameworks such as React and Angular.

EXPERIENCE

Aug 2023 - Present

Jr. Business Systems Specialist

Provincial Smart Home Services

Sept 2022 - Jan 2023

  • Coordinate with customers and financing platforms (Financeit, Vault, Simplii Financial) to fund their HVAC equipment loan, troubleshoot customer queries, and help them with technical problems regarding their customer portal on Salesforce.
  • Analyzing existing information systems, including SAP; also identifying areas for performance and efficiency improvement.
  • Conducted detailed system tests and ensured reliability, accuracy, and functionality of system changes and enhancements.
  • Carry out market research and analysis to pinpoint target consumers and enhance marketing plans from a Financial standpoint.
  • High levels of client satisfaction and retention were ensured by providing outstanding “White Glove Service” to important client accounts.
  • Supported team operations by preparing quotes, contracts, and documentation, ensuring smooth project execution.

Web Developer

Leap Legal Software

  • Participated in the development of a new business application for the layout using js and Nuxt.js frameworks through StoryBlok to promote our software globally in 5 countries.
  • Built Rich Prototypes and Applications using HTML, CSS, JavaScript, Ajax, JSON, Redux, and Bootstrap.
  • Contributed to the planning and execution of digital marketing strategies that included content production, email marketing, and social media management using Pardot increasing 28% of users.
  • Used analytical technologies, such as Google Analytics, to monitor the effectiveness of campaigns, offer optimization-related information, and create reports resulting in 42% audience retention.
  • Researched AI trends to make campaigns more efficient, and identified patterns and statistics to build loyal users, and expanded in 3 Canadian provinces.

Sept 2019 - Present

Web developer/Digital Marketing Executive

Freelance

  • Creation, Building, and Developing websites for Artists using WordPress and PHP and managing almost 20+ clients.
  • Designed content strategies for YouTube, Instagram, and other social media platforms with 80% success resulting in live performances, brand collaborations, and Media Coverage and Production of content using Adobe Softwares: Lightroom, Photoshop, Premiere, After Effects to create high-end content.
  • Extensively work for SEO Optimization for website ranking and traffic generation to help customers build their social media presence.
  • Developed LMS website for learning portals and integrate payment gateways (Paypal, RazorPay)
  • Helped businesses with email campaigns using Mail Chimp and Klaviyo.

EDUCATION

May 2021 - Dec 2023

Post Graduate Diploma in Software and Database Development

Lambton College

July 2016 - Sept 2020

Bachelors Degree in Computer Science and Engineering

Gujarat Technological University

SKILLS

Web Development

  • JavaScript
  • React
  • Angular
  • Vue.js
  • Nuxt.js
  • HTML5
  • CSS3
  • Bootstrap
  • PHP
  • WordPress
  • StoryBlok
  • Ajax
  • JSON
  • Redux

Content Management & Production

  • WordPress
  • StoryBlok
  • Content Production

Learning & Development

  • LMS (Learning Management Systems)

Production

  • Adobe: Premiere, Photoshop, Illustrator, L
    Lightroom

Business & Digital Marketing

  • Salesforce
  • Business Analysis
  • Digital Marketing
  • Email Marketing
  • Social Media Management
  • SEO Optimization
  • Google Analytics
  • Campaign Analysis

Data & Analytics

  • AI Trend Research
  • Tableau
  • SQL
  • Microsoft Excel
  • Automated Reporting
  • Data Governance

Ecommerce

  • Shopify
  • Woocommerce
  • Payment Gateways Integration (PayPal, RazorPay)

CERTIFICAITONS

Fundamental of Digital Marketing

Google